Who we are
About Us
We deliver end-to-end waste management solutions that transform waste from a cost center into a value-generating resource. Through integrated operations, advanced technology, and circular economy principles, we enable cleaner environments, and a measurable ESG impact.
Meet The Leadership Team
Muhammad Umer Noor
Group Chief Operating Officer Waste Management & Recycling
Muhammad Umer Noor
Group Chief Operating Officer Waste Management & Recycling
Zaher Mansour
Subject Matter Expert Municipal Solid Waste Management and City Cleaning
Zaher Mansour
Subject Matter Expert Municipal Solid Waste Management and City Cleaning
Amin Rizwani
Subject Matter Expert – Recycling and ESG
Amin Rizwani
Subject Matter Expert – Recycling and ESG
Izzat Ali Khan
Subject Matter Expert Community and Commercial Waste Management
Izzat Ali Khan
Subject Matter Expert Community and Commercial Waste Management
Haider Ali
Subject Matter Expert Industrial Waste & Treatment Systems
Haider Ali
Subject Matter Expert Industrial Waste & Treatment Systems
Abdul Rawoof
Subject Matter Expert – Industrial Waste & Treatment Systems
Abdul Rawoof
Subject Matter Expert – Industrial Waste & Treatment Systems
Maaz Imran
SME – Waste Management Planning & Optimization
Maaz Imran
SME – Waste Management Planning & Optimization
Syed Sharjeel Ahmed
SME – ESG & Sustainable Waste Management
Syed Sharjeel Ahmed
SME – ESG & Sustainable Waste Management
Fahad Hussain
SME – Municipal Waste Operations & Resource Management
Fahad Hussain
SME – Municipal Waste Operations & Resource Management
Dr. Shahrukh Nawaz
Subject Matter Expert Environmental Consultancy
Dr. Shahrukh Nawaz
Subject Matter Expert Environmental Consultancy
Our Services
Services at a Glance
City Cleaning
Waste Collection & Management
Recycling Services
Consultancy & Advisory
Transfer Station & Landfill Management
Our Approach
We operate under globally recognized standards to ensure compliance, safety, and service excellence.
- HSEQ governance & compliance systems
- ISO and ESG-aligned frameworks (GRI, UNEP, WHO, etc.)
- Centralized support services
- Intelligent command center (CAFM)
- Continuous performance monitoring
Technology is embedded across every layer of our operations to drive efficiency, transparency, and sustainability.
Smart Waste Management
- Real-time tracking & route optimization
- IoT-enabled bins & sensor-based monitoring
- GPS-integrated fleet systems
Advanced Processing
- Automatic sorting systems (magnetic separation & bag openers)
- Advanced recycling & upcycling technologies
- Material recovery optimization
Sustainable Operations
- Zero-emission electric fleet
- Clean energy-powered systems
- Energy-efficient machinery & optimization modes
Resource Efficiency
- High-efficiency water conservation systems
- Automated bin washing & sanitation
Digital Intelligence
- CAFM-powered operations (FMPro)
- Real-time dashboards & analytics
- Data-driven decision-making
Our solutions are built on circular economy principles, enabling long-term environmental and economic value.
Key Pillars
- Circular economy & upcycling solutions
- Low-carbon waste management
- Advanced recycling & material recovery
- ESG performance tracking & reporting
- Regulatory compliance & environmental governance
Sustainable Solutions
- Composting & organic waste conversion
- Compostable alternatives to single-use plastics
- Carbon management & offset programs
- Resource recovery & reuse initiatives
Waste Management Initiatives
A fully integrated lifecycle solution transforming food waste into usable compost.
Process
- Segregation at source
- Scheduled collection & transport
- Pre-processing & contamination removal
- Controlled composting
- Quality control & maturation
- Compost utilization & reporting
Impact
- Landfill diversion & methane reduction
- Lower disposal costs
- ESG-compliant reporting
- Creation of reusable organic resources
Extending asset life and reducing waste through structured recovery and refurbishment.
Process
- Collection & inspection
- Sorting, grading & tagging
- Repair & structural reinforcement
- Quality control & redistribution
- Recycling of non-reusable components
Impact
- Reduced procurement costs
- Lower wood waste
- Circular reuse of materials
- Full traceability & reporting
Transforming green waste into valuable landscaping resources.
Process
- Segregation & collection
- Pre-processing & contaminant removal
- Mulching & conditioning
- Quality control
- Reuse or distribution
Impact
- Reduced landfill dependency
- Improved soil health
- Lower disposal costs
- Measurable environmental benefits
Why Choose Us
Integrated End-to-End Delivery
Single-point accountability across the full waste management value chain
Technology-Enabled Operations
Advanced digital ecosystem enabling real-time visibility and control
Circular Economy Focus
Maximizing recovery, minimizing landfill dependency
Large-Scale Expertise
Proven delivery across cities, infrastructure, and mega projects
ESG-Aligned Service Delivery
Transparent sustainability reporting and measurable outcomes
Regulatory Compliance & HSEQ Governance
Full alignment with local regulations and international standards